Everyday Awards WINNERS Announced

The Winston-Salem Ambassadors Announce

The Winners of the First Annual Everyday Awards

The Winston-Salem Ambassadors would like to congratulate the winners of the first ever Everyday Awards. “The Everyday Awards celebrate our neighbors, friends and colleagues in Winston-Salem who work tirelessly, day in and day out to make our city a better place. These Everyday heroes do not seek recognition, but nonetheless make Winston-Salem better.” Our winners for 2017 are Fay Horwitt, Joseph Hamby, Jacinta White, Jake Easter and Amy Easter and Tabetha Bailey.

Please join us on Thurs. Jan. 25th at 11:15am at the Winston Cup Museum as we celebrate them.

  Fay Horwitt – HUSTLE Winston-Salem

Joseph Hamby – New Resources Consulting

Jacinta White – Poet, Publisher of Snapdragon and a/perture cinema

Amy Easter –WS Cycling Advocacy Network –Jake Easter

Tabetha Bailey – City of Winston-Salem

winners snapshot

New Board for 2018

Happy New Year!

As we celebrate the end of our first year in existence, we bid a fond adieu to our first inaugural Board of Advisors with a huge thank you for their service. We are excited to welcome a new Board for 2018, with new leadership.

Chairing our Board of Advisors for 2018 is Anne Donovan. Vice-Chair is Amanda Hoey, Treasurer Kristina Welch and Secretary is Christy Spencer. Our Past Chair is Jordan Googe.


We are thrilled to welcome five new Board Members.

Al Kessler

al kessler

Originally from New York City, Al Kessler grew up in Connecticut. He comes to Winston-Salem from Macon, Georgia, where he lived for 2 years. Al is the Vice President of Media Relations, Communications, and Broadcasting for the Carolina Thunderbirds Professional Hockey Team.


Erin Lanthrop


Erin Lathrop is proud to call Winston-Salem her home of 11 years.  After living on the west coast for a number of years, Erin felt called to Winston-Salem.  Erin is devoted to promoting Winston-Salem as a thriving, unique town that promotes diversity and welcomes all generations into its fold.  Certainly, Erin is thrilled to promote awareness of all that Winston-Salem offers.


Nathan Geipel

nathan geipel

Nathan Geipel has lived in Winston-Salem for the last 10 years and been visiting family in Winston-Salem for 20. Nathan works with a local Internet Service Provider in Winston-Salem called X1 Communications.


Nikita Wallace


Nikita Wallace is the CEO and Founder of Winston Salem Fashion Week (WSFW.) She is a wife and mother of 2 who loves all things fashion, running and Prince. She is an artist, stylist and designer with ties to New York. Nikita has a desire to see the city of Winston-Salem thrive even more.


Terry Miller

terry miller correct

Terry Miller has lived in Winston-Salem just over 5 years now and it truly feels like Home. Owning Twin City Hive has given him the opportunity to meet and become “neighbors” with so many individuals. Terry loves to share all the great aspects of Winston-Salem and what it has to offer and cannot wait to work with the group and help make Winston-Salem shine like a Moravian star!



A Thanksgiving Note from WSA President

Dear Friend,

Happy Holidays. I don’t know about you, but I am stunned that it’s already Thanksgiving! I sincerely hope that you are well and have had a great 2017. The Winston-Salem Ambassadors as an organization has been around for almost one year; what a year it has been!

With a mission to increase awareness of Winston-Salem, we have been very busy. First, allow me to give a most heartfelt thank you to the inaugural Board of Advisors: Chair Jordan Googe, Vice-Chair Anne Donovan, Secretary Sandy Meeks, Treasurer Lindsey Howard, members Amanda Hoey, Kristina Welch, Tim Beeman, Max Maxwell, Maura Paterson, Christy Spencer, Diana Westrick and Lesley Lamb. This year simply would not have been possible without their help. It has been a honor to serve with you, Board of Advisors and thank you, thank you, thank you for your service. These are wonderful people from all different types of backgrounds.

This first year, myself, the Board of Advisors and those interested in helping have spread the word that we are here to help. We have promoted inclusivity, enablement, empowerment and connection. We love our city and join with the many people already helping it grow.

In 2017, we have had Workshops, a musical event (called SSO4) and countless meetings. In 2018 we plan to increase all of these. Our last workshop, open to all, which is a wonderful, low-key conversation about all things Winston-Salem will be held December 6 at the West End Coffeehouse at 5pm. Following that, our Holiday Social + Meet the Board will commence. We invite you to join us and come see what the Winston-Salem Ambassadors is all about!

Last but not least, our Annual Meeting and Everyday Awards will be held January 25, 2018 starting at 11:15am at the Winston Cup Museum. It is a celebration of our first year and the presentation of the newly created Everyday Awards, which celebrates people who make our city a better place, just by being who they are. Mayor Allen Joines, Council Member D.D. Adams and Council Member Jeff MacIntosh will join us. Tickets are $10 or $11.50 online and we hope you can join us to celebrate all things Winston-Salem.

I am beyond thankful to be a part of such an amazing city and honored to lead the Winston-Salem Ambassadors. There are many ways to get involved, so please feel free to ask questions at any time! I can be reached at (336) 775-7102 or at I wish you a wonderful Thanksgiving, a great Holiday and a Happy New Year!

Most Sincerely,

Mackenzie Cates Allen

Founder & President, Winston-Salem Ambassadors


Park of the Month – Oak Summit Park

The splash pads may be closed now, but our parks sure aren’t! Oak Summit Park, conveniently located just off University Parkway, is one of many fantastic park options as the weather cools down a bit!

Affectionately known to local children as “the spaceship park”, the large playground is comprised of two rocket-themed play sets and swings. There are also tennis courts, a covered area with picnic tables (It’s reservable, and there’s room for more than 60 people!), grills, a walking track, a play field, and brand new bathrooms! Everything you could hope for in a park is found at Oak Summit.

Address: 350 Oak Summit Road, Winston-Salem, 27105
For more information on shelter reservation and more, call 336-734-1219.

Beers & Bicycles!

From BeersNGears Co-Creator Amy Easter / Written by Mackenzie Cates-Allen

beers ne gears to crop.jpg

BeersNGears is a local social enterprise focused on building bicycle culture in Winston-Salem. Their unique bike events, collaboration with local businesses and support of grassroots cycling advocacy are helping develop a rich and diverse cycling culture in the Camel City. Between the Brag Wagon’s trips worth bragging about, Open Bike Night education series, annual HalloWheels bike festival, and maintenance of the Zagster bike share bikes and other endeavors, they stay busy in the cycling community. And, as you can tell by their name, they also enjoy a cold one after a ride.  Check out the website for more info:
Recent & Upcoming events:
Winston-Salem Cycling Advocacy Network, or WS CAN, is an advocacy organization uniting people from all backgrounds to improve cycling infrastructure, policy and education in W-S. Their work with elected officials, City staff, local riders and businesses is helping make Winston-Salem a more bike friendly city.  They hold recurring networking events to help share information about local bike projects and events and connect locals to the people and resources needed to promote safe and convenient cycling in our city. Learn more and join the network here:
Recent & Upcoming events:
  • WS CAN Social(ize) at Foothills Tasting Room – Monday, August 21 (
  • Group ride to see completed Salem Creek Connector, new Quarry Park and Zagster Bike Share Station for demo (more info to come)
Forsyth Off Road Bike Association (FORBA) is a group of people dedicated to supporting our local mountain bike trails. Their mission is to collaborate with local riders, organizations and municipalities to create and maintain a variety of sustainable mountain biking trails in Winston-Salem and Forsyth County, NC. They hold volunteer trail work days so riders can get their hands dirty helping maintain and enhance local trails and they’re involved in helping shape the future of mountain biking in Winston-Salem and surrounding areas. Learn more about FORBA here:
Recent & Upcoming events:
Amy Easter
Helping People Discover the Fun, Function and Freedom of Cycling

Winston-Salem – The New Fashion Capital?

From Winston-Salem Fashion Week Founder & Creator Nikita Wallace / Written by Mackenzie Cates-Allen
What is Winston-Salem Fashion Week?
Winston-Salem Fashion Week is a multicultural community event designed to bring awareness to Winston-Salem’s growing fashion and apparel industry. It is designed to incorporate the visual and performing arts with the fashion and apparel industry. It provides a platform to highlight and promote creativity and innovation in fashion and textiles by designers and industry professionals in and around Winston Salem.
Our goal is to not only make an impact by adding to our visual and performing arts culture, but to GROW the market for local designers and industries and to create job opportunities.
What inspired you to create Winston-Salem Fashion Week? 
I was inspired to create WSFW for students aspiring to become models, designers, photographers, editors, in major primary fashion cities that are very competitive, and for adults that had dreams of becoming designers or working in the fashion industry.  From this is mindset, I thought it would be cool to create an avenue where they can be stars and fashion influencers in their own city.
I am excited that the word; and awareness and interest is out in the City of Winston Salem about Winston Salem Fashion Week
FW is more than just fashion shows.  The showcases are designed to build an entrepreneur or designer’s brand; highlight and bring awareness of a new and existing boutiques; build the retail and apparel industry in our and neighboring cities and to provide economic growth.
Do you see Winston-Salem becoming a hot spot for fashion? 
I see WS becoming a Fashion Mecca.  The survey conducted by Sparefoot Blog in 2014, indicated that the women in the City of Winston-Salem spent more money on fashion related items.  If you look around at the various styles of women in the city, the individual take on fashion varies from casual, preppy, business, high-fashion, street wear, athletic, boho-chic to couture. This points to a city full of Fashionistas.
Do you have a role model? 
My role model?  My mother.  I know it’s cliché, but she is a true fashionista, a designer.  She would buy dresses, belts, jewelry to bring them home to reconstruct them.  She is 78 years old and still continues to recreate.
Where did you get this love for Fashion? 
When I was 8 years old, I got a Fashion Plate Kit for Christmas.  I loved creating so many looks.  I still have it today.  And then came the Pointer Sisters and I fell in love with their take on fashion.  That must be the start of my love for fashion.

“Winston Salem Fashion Week is regarded as one of the premier events in the Triad since launching in 2015. Winston Salem Fashion Week is a multicultural community event that provides an opportunity for, but not exclusive to, local designers, artists and professionals in the apparel industry (as well as sponsoring business owners and partners) to showcase their collections and talents while expanding their brands.In 2016, Mayor Allen Joines highlighted the mission and how it fits in with the City of Arts and Innovation.

2017 will feature 10 designers and 6 emerging designers that will present their Fall/Winter or Spring/Summer Collections on the runway by professional models. Eight local retailers will introduce the looks for 2017 Fall/Winter or Spring/Summer 2018.

Come prepared to shop their pop up shops, as well as from some of the Triads high-end boutiques and retailers in the Vendors Gallery.”

A Letter to YOU!

Dear Friend,

Greetings  from the  Twin City.  I  hope you  are doing  well as August is wrapping up.

By now I hope that you have either experienced or heard of the Winston-Salem  Ambassadors!  Created last December  and  active ever since, the Ambassadors  have   made  quite  a  few appearances  and  had  many  a conversation.  Eight  board  meetings,  two  Workshops,  one  SSO4, two Venture  Café  sessions,  one  Results  Junkies (major investors) visit and over one hundred and twenty meetings/lunches/coffee conversations have been  had  with folks  all across the City of Arts and Innovation. If there is one  thing  that we have learned since our inception, it is that a welcoming culture   and   an   open-minded   community   is   greatly   desired.

One thing everyone in Winston-Salem agrees is on is that our community is a wonderful place. The thing that  excites me the most about our city is its  vast  potential for   growth.  In  business, in   residents, in  events , the opportunities  are  not  just  possible,   but probable. To  the Ambassadors, innovation   means keeping  an open  mind  and our most valuable asset is you.  You,  the people  of  Winston-Salem, our friends and colleagues, are what makes  this city  such an amazing place to live in, to work in, to play in and  to talk  about.  Thank you  for  being  a  part of  our  first 8 months.

You can play an even bigger role in the next few months. As a federally tax-exempt, brand-new non-profit, whose mission is to increase awareness of Winston-Salem, we are excited to announce our first fundraising campaign. We   have    entitled   this campaign,       “Shaping Community Through Relationships,”  and  we would   greatly  appreciate  your  financial  support. Enclosed is the information on the campaign and we look forward to working with you for a better today and a brighter tomorrow.

Please remember,  when you  give to the  Ambassadors,  you  give to the whole city!

Most Gratefully Yours,

Mackenzie Cates-Allen

President, Winston-Salem Ambassadors


WHY GIVE? What can it GO to?? Check it out HERE!

Park of the Month: The Quarry

One of the long awaited events of the summer is almost here… the ribbon cutting and grand opening of The Quarry!

Date & Time: Tuesday, August 15 from 10 a.m. to 1 p.m.

Location: 2450 Reynolds Park Road

Known as Rock the Quarry, the event will include lunch (free for the first 50 guests), bounce house, raffles and even a yoga class. Click here to download the flyer with full details.

This scenic park has gorgeous views of not just the Quarry but downtown Winston-Salem in the distance. It features plenty of open spaces for fun and relaxation with some very unique benches. Vulcan even donated a rock to use as a marker, and it happens to be the largest one they’ve ever donated.

Below are just a few photos of this amazing park.

For a sneak peek and insiders glance be sure to watch the drone footage shot of The Quarry. More details on the event and The Quarry can be found on the Parks and Recreations site’s online announcement.

Triad Moms on Main

Winston-Salem Parenting Resources: Interview with Triad Moms on Main

There are so many amazing resources out there for parents here in Winston-Salem, including online parenting resource Triad Moms on Main. One great feature we know local parents will love about this resource – it’s completely free!

Triad Moms on Main (TMoM) launched in October 2010 and was founded by local moms Katie Moosbrugger and Rachel Hoeing. The site is “an all-inclusive resource for parents that features daily blogs, directories, a detailed local events calendar, contests and giveaways. Our website explores new topics daily through our blog – from how to find the right school or summer camp for your child, to showcasing local restaurants and birthday party venues.”

While neither Rachel or Katie are originally from Winston-Salem, both have lived here long enough to not just call it home but to call it the city they love to share about. Katie has called Winston home for 13 years and Rachel for 16 years.

They shared with us a little more on their thoughts on Winston-Salem, all the city has to offer and their business Triad Moms on Main.

  1. What is your favorite go to spot in Winston-Salem?

Katie: Going to a Dash game when the weather is beautiful. This is my favorite thing to do with family, friends, and visitors. I love the stadium, and having our city as the back drop to the scenery at a game!

Rachel: When I have friends visiting from out of town I love to take them to Reynolda Village to shop and eat. I also love to walk around Reynolda Gardens. For me personally, I am always at Thruway for something! I also can be found at a local restaurant most days of the week for lunch! (Mozelles, West End Cafe, The Porch, Riverbirch Lodge, Oso Eats, or The Carving Board)

  1. What would you love to see happen in Winston-Salem?

Katie: I’m excited to see the greater downtown area grow and hope that continues with more restaurants (especially ones with sidewalk dining) and more things to do for adults, kids, and families.

Rachel: I would love to see more outdoor music events and festivals that are family friendly.  Our downtown area has grown so much and I love what is happening in Bailey Park and Innovation Quarter. Let’s keep it going!

  1. What role do you see TMoM playing in the Winston-Salem parenting scene?

Katie: It’s our hope that TMoM will continue to be recognized as the go-to source for families to find parenting and local information. As the site continues to grow with readers, we continue to grow with more offerings, and that is what makes TMoM such a helpful community tool.

Rachel: I hope that parents use us as a resource for basically every question they might have! Where can I find a good birthday venue? What’s going on this weekend? What private schools are in the area? What camps are available for my teenager? Where can I find baby and mom groups? What are the best kept secrets in the area for fun things to do?  What are some good ideas for “Me Time” for moms?

  1. Why do you love Winston-Salem?

Katie: What is there not to love about this city? I love how it’s a mid-sized city but it still feels like we live in a small community. I love all the offerings the city has (restaurants, arts, parks, education, growing businesses, etc). I love living close to other cities like Greensboro, Raleigh, Asheboro, etc. I love the access we have to the beach and the mountains. I cannot think of a better place to live!

Rachel: So many reasons!! I was reluctant to move here when I first found out my husband was being transferred, but now I sing Winston-Salem’s praises all the time! Affordable housing market, great neighborhoods, wonderful programs for families, rich in the arts, generally a quiet city but still so much to do, very little traffic, friendly people of all different backgrounds, and a fabulous place to raise children.

Learn more about Triad Moms on Main by visiting their website or find them on Facebook.